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Travel industry hit by graduate recruitment 'crisis'

Published: Monday, 05 November 2007   Category: Transport and utilities

A decreasing pool of talent may lead to a crisis in graduate recruitment in the travel industry, a leading travel association has warned.

The Association of British Travel Agents (ABTA) has claimed that levels of pay and a lack of job benefits offered by positions in the travel sector are stopping it from competing with other industry areas.

And ABTA cites confusion amongst graduate employers over the variety of travel and tourism courses offered in higher education as having contributed to the problem, TTGLive reports.

Vicki Wolf, the association's education liaison executive, told the website: "The industry is already struggling to compete with other sectors offering better pay and more benefits.

"Our country's workforce is ageing, so as the pool of talent decreases, we will be facing a crisis," she added.

While leading travel operator Thomas Cook has previously run a graduate recruitment programme, the company did not do so this year, and plans for a 2008 programme are yet to be announced.ADNFCR-1068-ID-18342996-ADNFCR

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