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Social care sector 'must market graduate jobs more effectively'
Thursday, 07 August 2008
The social care sector will have to look at new ways to attract young people if it is to avoid a staffing crisis in the future, one expert has claimed.
In news that might be of interest to those looking for graduate jobs in the sector Personnel Today reports that Moria Brown, HR director at Care South, is concerned that not enough people are getting involved in the area.
Speaking to the publication, she said: "I don't think graduates see social care as a career opportunity.
"We've also got an ageing population, so where is that workforce going to come from? It's not so much a skills shortage, as a people shortage."
Employers will have to be more "innovative" about how they attract graduates, she added.
Yesterday, the Guardian reported that a degree in business studies can lead to someone getting a graduate job in the public sector.
According to the newspaper, Hull city council runs a well respected graduate training scheme.