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Graduate job hunters 'boosting prospects with special Masters courses'

Published: Thursday, 25 November 2010   Category: Postgraduate Study

Young Britons are increasingly turning to two lower-level Masters qualifications to help prepare them for the tough graduate jobs market, it has been suggested.

Although the MBA is still viewed as the most prestigious course, it is now coming under threat from Masters in management and specialist Masters targeting narrow sectors such as finance and marketing, the Independent reports.

Professor Nigel Pearcy, director of the MBA programme at Warwick Business School, explained that the qualifications are growing in popularity despite the difficult economic circumstances.

"The biggest growth that we have had is a resurgence in the specialist Masters market," he told the newspaper.

"In particular our Masters in marketing and strategy, and business analytics and consulting, and the MSc in management are all very strong. We were worried about student debt, but at the moment there's no sign of that affecting recruitment."

A similar view was outlined by Susan Roth, director of the specialist MSc programmes at Cass Business School, part of City University, who said her institution has witnessed record applications this year.

Meanwhile, Adrian Marlowe, chairman of the Association of Recruitment Consultants, claimed recently that temping is becoming an increasingly attractive choice for graduates.

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