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Financial services firms 'look to widen appeal of graduate jobs'

News Article Published: Thursday, 25 September 2008   Category: Graduate recruitment | Professional & financial services

Financial services firms are increasingly looking to widen their appeal to ethnic minority graduate job hunters, it has been claimed.

The Independent reports companies in the sector are increasingly concerned they appear as institutions largely staffed by white males.

Speaking to the newspaper, Sarah Churchman, director of diversity and inclusion at PricewaterhouseCoopers (PwC), claims the industry is fighting hard to dispel this myth.

"The PwC award-winning student recruitment campaign, 'One For All', was specifically created to emphasise the fact that the firm is keen to attract candidates from the widest possible pool of talent," she says.

According to Ms Churchman, the firm is not only focusing on recruiting people from diverse backgrounds, but also on retaining them once they have started their graduate jobs.

Yesterday, the Times reported comments by Michael Garstka, a partner at global business consulting firm Bain and Company, who urged firms to keep offering graduate jobs so they have skilled members of staff when the economy begins to recover.ADNFCR-1068-ID-18797456-ADNFCR

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