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Company Profile - InBev


InBev is the world's largest brewer by volume - and our impressive range of brands, such as Stella Artois needs an equally impressive team of talented sales people to drive our success even further.

To really get our brand rolling we're now looking for passionate individuals to shine at promoting and selling our brands to both pubs and retailers. Working in a large team alongside other ambitious enthusiastic people you'll have superb support framework and the freedom to hit your targets your way.

Career Opportunities

Graduate Sales Executive (Field and Internal)

  • Gain knowledge of market trends, competitor activity, consumer preferences, drinking occasions and national knowledge of brands and promotions.
  • Set SMASH objectives in line with territory plan and account plan. Conduct effective planning before the call to ensure objectives can be met.
  • Maintain existing brand distribution. Identify and gain new brand opportunities.
  • Planning and agreeing point of purchase plans.
  • Agreeing & implementing point of purchase initiatives
  • Driving sales and distribution of IUK brands in the right outlets

As with any sales role you'll need the determination to get the deal you want and the optimism to enthuse our customers from the very first conversation.

The UK's No. 1 Brewer, we'll guarantee structured training and provide you with the opportunity to progress rapidly within our growing business. You need to have a current driving license.

Case Studies

A Day in the Life of an æIndependents IndirectÆ Account Development Executive Ben Howarth, 25, Independent Indirect ADE

"The hardest sector, in the hardest beer market, in the world." -  Steve Cahillane, IUK CEO

Independents Indirect is the most challenging role any new ADE can aspire to. You will manage a database of around 400 accounts supplied by one of our 13 partner wholesalers, and you are responsible for æDefending and Developing this database every quarter. Defend and Develop is the team's core mission and requires us to secure our existing products position on the bar whilst seeking out opportunities for new brand installations. Completing the mission is a team effort; whilst you are very much responsible and accountable for your own results, you need a variety of people to help you achieve them. On a daily basis you will speak to outlets, wholesale reps, account managers, Account Development Managers, fellow ADEs, MDA (our merchandisers), Brands Dispense, and Sales Managers. You also need to be on top of different wholesalers prices, Rules of Engagement, and what national activity is taking place, in order to target outlets effectively.

A normal day would consist of clearing emails and catching up on any administration left over from the previous day. This would usually be ordering point-of-sale items and updating the Customer Record Card. Calls would then be planned for the day, taking into account the team's focus for the week and the overall objective of contacting the whole database in one quarter. When contacting outlets, you would set an objective for every call, to provide a focus and something to measure it against. You will aim to follow the 8 steps of the call, though this is often difficult as every call is different. You will try to find out as much as you can about the outlet so that you can identify the best opportunities and attempt to overcome any objections. Having got as much information as possible out

How to apply

Managing Consultancy
Discovery Recruitment & Training
Blackthorn House
1 - 2 Mary Ann Street
B3 1RL
Tel : 0121 212 3111

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